Social Media Marketing, Event Planning | W3B GLOBAL

While at W3B Global, I utilized Canva and Adobe Creative Cloud to develop social media content, communicated with clients, and worked on the logistical side of event planning. The first six images are examples of the content I produced and were used on platforms such as Instagram, Facebook, TikTok, and the official website. I also harnessed my copywriting skills to effectively communicate key points and advertise W3B event through image caption writing. These images were A/B tested to ensure maximum audience engagement. Particularly leading up to the launch of the W3B event, I handled the social media pages and worked on engaging with audiences and clients in a persuasive, informative, and empowering manner. The next block of 7 images is the floor plan of the W3B event space that I assisted in breaking down, planning, annotating, and developing.